Overview

Being very successful on their launch of their wholesale side of the business, Aidah London decided it was about time they bring the gorgeous collection to the mass market. The family run business required a full brand makeover for their online launch.

After a long discussion with them, we decided to build an online store for them, which will allow them to showcase and sell their products online without the need of a traditional brick & mortar store. Their site was kept minimal to begin with, where we provided the, with a big interchangeable banner to advertise themselves and pass on important message for their clients.

The online store was built keeping the most simplest of users in mind. Including a back office with a small inventory management system. The system not allows them to sell online, but also has the capability to calculate profit & loss including stock availability.